Competitive Strategy for Dummies (Record no. 39753)

000 -LEADER
fixed length control field 01909 a2200133 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780470779309
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Richard Pettinger
245 ## - TITLE STATEMENT
Title Competitive Strategy for Dummies
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Name of publisher, distributor, etc John Wiley & Sons Ltd.
Date of publication, distribution, etc 2009
Place of publication, distribution, etc New Jersey
300 ## - PHYSICAL DESCRIPTION
Extent 372
520 ## - SUMMARY, ETC.
SUMMARY, ETC. Understand the fundamental forces of competition and gain a competitive edge :- Whether you're studying the subject, an experienced manager in need of a knowledge top-up or want to make your business competitive, this book offers an accessible guide to the ideas, theories and principles of competitive strategy, inside you'll find expert advice and practical real life examples to help you assess the competitive environment, establish a competitive position and develop you strategy, enabling you to move quickly to spot and make the most of business opportunities and stay one step ahead.
* Understand the foundation and framework of competitive strategy - get to grip with the basics, understand the competitive environment and give yourself the best possible chance of become and remaining competitive.
* Get competitive - understand how the forces of competition work in practice, how markets, customers and clients behave, assess finances and investments and learn how to spot the best opportunities and set your self up to compete effectively.
* Develop a competitive strategy - Develop an appropriate organisational structure, assess and manage risk effectively, allocate resource and monitor, review and evaluate your strategy to remain competitive.
* Plan for the future of your business - be aware of all the things you need to be as successful strategic business leader in today's competitive world and take advantage of outsourcing, project work, new markets and globalization opportunities to build and maintain success.
654 ## - SUBJECT ADDED ENTRY--FACETED TOPICAL TERM
Focus term Management (Strategy Management)
100 ## - MAIN ENTRY--PERSONAL NAME
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Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Koha normalized classification for sorting Not for loan Location (home branch) Sublocation or collection (holding branch) Shelving location Date acquired Source of acquisition Cost, normal purchase price Piece designation (barcode) Koha date last seen Cost, replacement price Price effective from Koha item type
        658_401200000000000_PET_COM   N.L.D.I.M.S.R N.L.D.I.M.S.R F 21-24 2016-11-12 3 2114.00 37157 2016-11-25 2114.00 2016-11-12 BOOK

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